This study provides critical insight into the market dynamics of the multi-billion dollar residential rental industry in Australia. Insight from the study is invaluable to inform the commercial decisions of banks, insurance companies and real estate agencies in this lucrative market.
The Australian study, based on interviews with a representative sample of over 500 residential property investors, explores key issues such as portfolio and tenant profile, buy/sell intentions, as well as general economic indicators including optimism and market outlook among landlords. It also explores their views of the products and services which are offered to them by financial institutions and real estate agents, and the opportunities that exist to develop them.
The report (which is available to purchase) shows that this market is underdeveloped. Thus, there exists opportunities for brands to carve out greater market share and make this market their own.